Det Hvide Dådyr

Brand & Logo Design
Project Overview
Year: 2024
Services: Brand & Logo Design
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My Contributions
Det Hvide Dådyr (The White Fallow Deer) came to me at the very beginning of its journey, looking for a logo and brand identity. Specializing in healing, the brand needed a visual identity that conveyed harmony, symmetry, and a deep connection to nature.

Drawing inspiration from the antlers of a fallow deer, I designed a logo mark that feels both organic and balanced, creating a sense of calm and serenity.
Programs
Figma
Adobe Illustrator
Beyond the logo, I developed a complete brand identity for Det Hvide Dådyr, ensuring consistency across all touchpoints. This included a full brand design guide featuring carefully selected typography, a nature-inspired color palette, and two logo lockups alongside the primary logo mark. Every element was crafted to reflect the brand’s values—peace, balance, and a connection to the natural world—creating a cohesive and meaningful identity.

Mathilde managed to bring my ideas together, added her own, and created a fantastic logo for which I am very grateful. It is beautiful and clean in its expression, exactly as I wanted. Mathilde was skilled at understanding my needs and delivering a solid product. I can wholeheartedly recommend Mathilde and her work.

- Heidi, Det Hvide Dådyr

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